Rolling out a packaging design system for Spinlock.

Spinlock is an independent sailing technology company based in Cowes on the Isle of Wight. They specialise is designing and manufacturing innovative sailing equipment from rope holding hardware to personal safety equipment.

We were appointed to design and deliver a product brochure and product packaging system to be rolled out for their extensive product range. The design needed to flexible enough to be applied to various sizes and formats of packaging, such as boxes, blister packs, swing tags and hanging sleeves.

The end result was a full branded packaging design system that reflected the highly technical aspect of their products using visual markers to highlight each product's USPs. Using this design style we then created their product brochure to match.